The Brief

The Brief generates, adapts, publishes and optimizes AI ads for marketing teams, designers and agencies running multi-brand campaigns.

  • Free trial
  • Verified 17 Oct 2026

What The Brief does

The Brief is an AI ad creation platform that generates, adapts, publishes and optimizes ads for brands. Its Ad Studio editor imports PSD and Figma files, and its Create Agent generates and adapts ads from a prompt and brand context. Plans are Pro at USD 29/month billed annually, Ultra at USD 79/month billed annually, and Team at USD 49/month per user billed annually, with Enterprise available through sales. Signup is self-serve and a free trial is offered.

Built for

  • Marketing teams
  • Designers and freelancers
  • Agencies running campaigns for multiple brands

Key features

  • Ad Studio advanced design editor with PSD and Figma import
  • Generate hundreds of size and format variations automatically
  • Create Agent generates and adapts ads from a prompt and brand context
  • Ad serving on 25+ ad networks (Ultra and Team plans)
  • Automated A/B testing (Ultra plan and above)
  • Real-time co-editing in Canvas (Team plan and above)
  • AI Translate for multi-market campaigns (Ultra plan and above)
  • Discover agent for competitor ad research and moodboards

Pros and cons

Pros

  • Ad Studio editor imports PSD and Figma files.
  • Generates hundreds of size and format variations automatically.
  • Self-serve signup with a free trial available.
  • Discover agent supports competitor ad research and moodboards.

Cons

  • Ad serving, automated A/B testing and AI Translate are listed only for Ultra, Team or higher plans, not Pro.
  • Pro includes 1 workspace and 5 Brand Kits.
  • Team plan covers 2 to 10 seats in one workspace.
  • Enterprise pricing is available only by contacting sales.

Where The Brief is listed

The Brief is listed under AI ad generators in AI marketing tools.

Graphic design and templatesTranslationMarket and competitor researchFor marketersFor designersFor freelancers

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