Unbounce builds, tests and optimizes landing pages without code, for marketers, agencies, SaaS businesses and ecommerce stores.
Paid from $22/mo (billed annually) · 14-day free trial
Instapage
Instapage builds and tests landing pages with AI content generation and a drag-and-drop editor, for marketing teams and agencies.
- Free trial
- Verified 17 Oct 2026
What Instapage does
Instapage is an AI-powered landing page builder and digital marketing platform for creating, testing and optimizing landing pages. It offers a drag-and-drop page builder, AI generation of headlines, copy and CTAs, and collections for creating multiple landing pages from one template. Self-serve signup and a free trial are available, and it lists integrations with CRMs and marketing tools.
Built for
- Marketing teams
- Agencies
Key features
- Drag-and-drop landing page builder
- AI content generation for headlines, copy and CTAs
- Server-side A/B testing (Optimize and above)
- Real-time visual collaboration
- Collections for creating multiple landing pages from one template
- Integrations with CRMs and marketing tools
Pros and cons
Pros
- Includes a drag-and-drop landing page builder.
- Generates headlines, copy and CTAs with AI.
- Can create multiple landing pages from one template using collections.
- Offers integrations with CRMs and marketing tools.
- Allows self-serve signup and has a free trial.
Cons
- Server-side A/B testing is available only on the Optimize plan and above.
Where Instapage is listed
Instapage is listed under landing pages in AI marketing tools.
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